Edward Norton's Startup Wants to fix way TV Ads are Measured
As per a report published in Business Insider, Edward Norton's startup Edo intends to fix the way television ads are measured, and a handful of ad-tech investors have put millions behind the idea.Edo is a data and measurement startup with a database of 47 million television airings that helps marketers analyze the creative and placement of their TV ads. Founded by Edward Norton and Daniel Nadler, the firm has raised …