'Relevance Is Becoming The New Litmus Test': England's Arts Funder Will No Longer Give Grants Based Solely On Excellence
"Arts Council England has revealed it will now decide what to fund based principally on how 'relevant' it is to audiences " and it will 'no longer be enough' to produce high-quality work alone. This was one of 11 points … [that] will be the driving factors for the funding body's next 10-year strategy." " […]