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Party on, Wayne. Party on, Broadway. by Ken Davenport

Traditional Group Sales for Broadway Shows accounts for about 9% of all Broadway sales, from what my statistical spies tell me.  And when I say “Traditional Group Sales”, I mean high school trips, organized bus tours, etc. who place their orders through traditional group sales agents, like this

SOURCE: The Producer's Perspective at 11:00am on October 25, 2012

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