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Tinkerbell To Shine In Walmart Ads for NBC's 'Peter Pan' by Brian Steinberg

Don't be surprised if elements of "Peter Pan" show up in the commercial breaks during NBC's live Thursday telecast of the famous 1904 play. Walmart, which ran ads during NBC's live broadcast of "The Sound of Music" last year that used songs from the play to make a marketing point, will again serve as lead... Read more »

SOURCE: Variety at 9:00am on December 3, 2014

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