You've built an army, but the war is over. What do you do with 'em?
You ever cruise Facebook or Twitter, and see a page that hasn’t been updated in awhile?  And I’m not talking days or weeks . . . but months . . . years even.  You know what I’m talking about . . . a page where the last post says something like, “Have you see Frozen yet?  I think “Let It Go” might be a keeper,” or “Happy millennium everyone . . . Y2-what?R…