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Why Even Great Social-Media Marketing By Dance Companies Doesn't Lead Straight To Ticket Sales by Artsjournal1

"There is no clear correlation between a company's social media campaigns and how many seats they fill in the theater. That doesn't mean social media isn't, of course, vital. … 'Campaigns without social media are far worse off.'" Here's why. " Dance Magazine

SOURCE: ArtsJournal at 10:34am on April 23, 2019

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