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3 Things I've learned from the NBA, NFL and MLB. by Ken Davenport

Since Broadway and Off-Broadway shows can't afford to have marketing laboratories trying every idea we come up with, I often look to other industries to see what they're doing, in the hopes of being inspired to try something in ours. Here are three simple ideas that I got from the NBA, the NFL and MLB.

SOURCE: the Situation at 12:06pm on March 14, 2011

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