Why shopping online for theater is different than shopping online for other entertainment.
iTunes revolutionized how music is consumed by satisfying our culture’s increasing demand for instant gratification. Â Want a song? Â Click. Â Bam. Â Boom. Â It’s on your iPod and you’re rocking out to your favorite Carpenters tune in no time. Netflix is now pushing their instant viewing option as a way to satisfy the capricious mind of today’s audience that doesn’t want to pla…