Techne: What's In a Website?
By Gwydion Suilebhan. Storytelling in the digital age is a complex task. On the web, we need to embrace a more interactive version of storytelling than we embrace on our stages. Consumers of content on the web create their own narratives by the click-choices they make, moving from site to site, task to task, consuming and creating alternately. They aren't passive. Too many of our websites seem to be constructed as if…
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