Hamilton Selling #YayHamlet T-Shirts What's the Story Behind the Hashtag? by Michael Gioia

If you decide to hit the merchandise booth at the Richard Rodgers Theatre, where the acclaimed new musical Hamilton plays, and see a t-shirt that reads: "#YAYHAMLET," you may be wondering if you're in the right place. Why is Hamilton selling a shirt featuring Hamlet?

« Back to BroadwayStars